The Pilgrimage of Peddars Way with the McQuaide Q1 and Zero Motorcycles

Recently, two adventurers – Matt Rowe of Matt Rowe Designs and Neil Kates of Neil Kates Photography – embarked on a remarkable, sustainable journey along Peddars Way. Starting from Thetford Forest and ending in Hunstanton in the Norfolk Broads, they travelled entirely on Zero Motorcycles.
Along for the ride was the McQuaide Q1 Damascus Steel watch, keeping perfect time and withstanding every challenge along the route. Alongside HJC Helmets, 78 Motorco gloves, LITELOK chains, Oxford Products, Michellin Tyres and the Bike Shed Company.

This pilgrimage wasn’t just about covering miles – it was about combining history, sustainability, and adventure on one of Britain’s most historically significant trails.

What is the earliest recorded use of Peddars Way?

The origins of Peddars Way date back to AD 61, shortly after the defeat of the Iceni tribe – a Celtic group that inhabited much of what is now mid-Norfolk. Following their victory, the Romans constructed a network of roads and paths across East Anglia to move troops and goods more efficiently.
Peddars Way formed part of this network – a straight and sturdy track that would stand the test of time for centuries to come. Today, walking or riding along it is like stepping back into a living piece of history.

Why is it called Peddars Way?

The name Peddars Way is believed to have emerged during the 15th and 16th centuries. It pays homage to the pilgrims who used the route on their way to Walsingham, a religious village renowned as one of the most important pilgrimage destinations in medieval England.
The name "Peddar" is linked to the word pedester, meaning "traveller on foot" – a fitting tribute to those who journeyed with faith, determination, and purpose.

Where does Peddars Way start and end?

Today, Peddars Way begins in Thetford Forest, running northwards through open countryside, farmland, and heathland before joining the Norfolk Coast Path and finishing at the seaside town of Hunstanton.
This iconic route covers approximately 46 miles, offering a mix of natural beauty and heritage, with each mile telling a different chapter of East Anglia’s story.

Why did Matt Rowe and Neil Kates take on this journey?

The purpose behind this modern-day pilgrimage was to show that electric motorcycles are capable of tackling ancient roadways used for centuries by our ancestors.
Using Zero Motorcycles, Matt and Neil aimed to demonstrate that sustainable travel and exploration don’t have to come at the cost of performance or adventure.

The McQuaide Q1 was the perfect companion for the trip – built to endure challenging conditions while celebrating craftsmanship inspired by history. The unique Damascus Steel patterns on its case echoed the winding, undulating paths of Peddars Way itself.

What makes this journey so unique?

This adventure seamlessly combined the heritage of one of Britain’s oldest routes with the innovation of electric-powered travel. It was both a nod to the past and a step into the future.
Just as the Romans engineered roads to last centuries, the McQuaide Q1 was built with durability and precision in mind – a watch ready for any adventure, just like the one Matt and Neil undertook.

Final Thoughts

The Peddars Way pilgrimage reminds us that history isn’t just found in museums – it’s under our feet (or wheels) every day. Whether walked, cycled, or ridden on Zero Motorcycles, it’s a route that connects us to those who came before, while inspiring new journeys for the future.

The McQuaide Q1 was proud to be part of this incredible trip – a timepiece for explorers, past and present. Click Here to find yours.